<p>In this episode, you'll learn from an entrepreneur who used TikTok to scale their business to $5M.  </p><p>SendAFriend allows customers to send stuffed animal care packages with customized notes anywhere in the world. </p><p>For more on SendAFriend and show notes: <a href="http://shopify.com/blog/sendafriend-tiktok">http://shopify.com/blog/sendafriend-tiktok</a> </p><h3>Tune in to learn </h3><ul><li>What it means to develop your brand's identity and how to use it in your marketing </li><li>How to make sure you aren't being taken advantage of by business partners and vendors </li><li>How they used TikTok-style content for Facebook Ads </li></ul>

How One Company Scaled By Not Scaling At All

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.