Show notes
Carbon markets are broken. Not because the projects don't work — but because nobody has decided they should. Troy Carter, founder of Earthshot Labs, has spent five years building the end-to-end infrastructure to get serious money into reforestation and conservation projects worldwide. He's watched the market go hot, go cold, and watched good operators go bankrupt for reasons that have nothing to do with their work. Now he thinks the whole fragmented, mistrustful, acronym-ridden industry is ab...



