Sue Kauffman is the PR manager for TerraCycle, a company "dedicated to outsmarting waste" by being one of the few companies in the world that transforms used plastics (and cigarette butts!) into usable pellets that can be sold to create new products, as well as offering refillable container programs. She gives us the basics of PR and helps us understand what recycling is really about so we can all do our part to take care of our planet.

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