Ilana Ben-Ari was working on a design-school project when she learned there was a huge social and emotional gap between the visually impaired and the sighted community. What began as a university project grew into Twenty-One Toys, which teaches 21st Century Skills with the Empathy Toy and the new Failure Toy. 

In this episode: 

• How Twenty-One Toys got started 
• Ilana’s early days of bootstrapping the company
• The value of coaching
• Why it’s important to teach failure to all ages 
• How the first SheEO Venture cohort divided up the money at the Venture Retreat
• The challenges of being an entrepreneur
• Ilana’s favourite ways to take care of herself and how she reminds her team to do the same 

We invite you to become a SheEO Activator or apply to be a SheEO Venture at SheEO.World.