SF MusicTech Summit X - February 13, 2012 - Panel DiscussionTOPIC: "Content Deals - Who Pays Whom?"MODERATOR: Jan D'Alessandro - Yahoo! Head of Business Development, Yahoo! Sports, Entertainment and LifestylesSPEAKERS:Kevin Arnold - IODA, Founder & CEO / Noise Pop Industries, Founder & CEOAmaechi Uzoigwe - Official.fm, Head of Content & Business AffairsCindy Charles - Cindy Charles Consulting, PresidentJamie Lincoln Kitman - Hornblow Group USA, Inc., President / Lawyer