Welcome to SEO Gurus! 

This episode is brought to you by GHA Marketing! (https://www.ghapodcast.com/)

Laura Nguyen is an award-winning, experienced marketing executive and entrepreneur with an extensive background in data-driven marketing, digital marketing, and communications for Fortune 500 companies. She is the founder of Solle Solutions, a marketing consultancy. Laura is also a certified executive coach, helping mid-career, high-achieving leaders go from burned out to balanced through her coaching program and online community.

Expect to learn:

1. The importance of aligning SEO and CRO to achieve overall business goals, focusing on both traffic quality and conversion efficiency.

2. The growing trend of zero-click searches and how to adapt your SEO strategy to maintain relevance and traffic.

3. How an omni-channel approach can help maintain brand presence and guide customers through their buying journey across different platforms.

You can find Laura Nguyen LinkedIn here: 

https://www.linkedin.com/in/lauran546

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