Guests: Kalani Martin - Business Development Manager, Free Rain Farms / Jena Kelly - Cannabis Sales Consultant
As wholesale growers, Free Rain Farms has been supplying flower to brands in WA state to sell under their own labels for several years. Now they want to go straight to market themselves. Creating and growing a successful cannabis brand out of thin air isn't a small feat. It takes in-depth market research, careful planning, and supreme confidence in your team and the product they're putting out. Kalani Martin from Free Rain is relatively new to the industry but he's learned at lightspeed, and is ready to bring the Viking Cannabis brand to market to compete with the some of the same vendors they use to supply.
What goes into the decision to start a new cannabis brand? In a highly saturated market, how does Viking plan to differentiate themselves and their products from the competition? Why focus on selling rosin to start? What is a rune? We discuss all of this and more!
Find Viking Cannabis at select retailers in Washington State
ALSO:
- Jena's Bay Area Trip and visit to Berner's On Haight
- Ari's Vegas Trip recap
- Green Wednesday is coming! Why is the day before Thanksgiving the biggest day of the year for weed sales?
- New merch giveaway featuring Fire Bros! (follow @arierrl on IG for info)
NEWS:
- Weed Tonic Company Fined $100,000 by Oregon Liquor and Cannabis Commission After Two-Year Battle
- Washington Issues Emergency Cannabis License Suspension
- New York Cannabis Board Calls Free Marijuana Samples Illegal
...........................................................................................
Please Rate, Share, and Subscribe!
Want to join the conversation? Email us at [email protected]
Follow @arierrl on Instagram
