Selling the Dream By Ken Jordan
Selling the Dream By Ken Jordan
Ken Jordan & Joe Iredell
Leading with Faith, Influence & Intentionality with COO & Author Christopher Vester
57 minutes Posted Dec 8, 2025 at 6:00 am.
– Ken introduces episode & Joe’s black eye story 01:20 – Chris joins: family business origins & the early days 07:00 – Building people vs. selling cars: a leadership-first business 14:40 – Recruiting on culture: the PI test, avatars & top-performer traits 23:00 – Hyper-focus vs distraction in salespeople 28:00 – Influence, leadership & intentional impact 30:00 – Faith in business without apology 34:00 – Leading friends, boundaries & letting people fail 36:00 – Parenting models that also apply to employees 38:00 – Chris’s 9 areas of excellence (body, mind, spirit & more) 45:00 – Origin story of Answers From The Stairs podcast 50:45 – Two Truths and a Lie reveal
Interviewing Jay Duran
Sales from the Stairs
Why I Became a Partner in My Dad's Car Business
Owning a Car Dealership: Is It Similar to Franchising
Two Truths and a Lie
Three Truths You Can Tell About Yourself
How to Build a Franchise: Following a Playbook
How Did Your Dad's Passion for Cars Affect Your Own?
Career pathways for automotive salespeople
What Do You Look For In a Recruitment?
What Makes a Salesperson So Successful?
On Leadership and Creativity
Exploring The Diffusion of Influence and Leadership
Leadership in a Christian World
Joe Biden on the Need for a Helicopter Parent
A Workman and a Steward
In The Elevator With Ken And Joe
Chris Rock
Answer From The Stairs
In the Elevator With Podcasters
Tom Cruise On His Overweight Superman Tattoo
Selling The Dream: The Stairs Podcast
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57:20
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Show notes
On this episode of Selling The Dream, Ken Jordan and co-host Joe Iredell sit down with Christopher Vester: COO of Hubert Vester Auto Group, leadership thinker, author of Answers From The Stairs, host of Answers From The Stairs Podcast, and a man whose approach to faith, family, and business has shaped thousands of lives.
From growing up on a tobacco farm, to working every role inside a dealership, to becoming a people-first executive, Chris shares a powerful and practical blueprint for leadership:
In this episode we discuss:
How growing up in a family business shaped Chris’s leadership philosophy
Building a leadership development company disguised as a car dealership
Why the best salespeople are often not the best leaders — and what to do about it
How to recruit great people using culture, values, and intentional influence
Why connection, name-recognition, and presence matter more than scripts
The real difference between attention to detail and executive function
How to stop “saving” people you lead… and start truly leading them
Chris’s nine-pillar blueprint for excellence: body, soul, mind, spirit, marriage, parenting, work, stewardship, and circle of genius
Bringing faith into leadership without forcing it — just living it
How to transition from “cop → coach → consultant” as your people grow
Why sometimes the right leadership move is letting someone fail
Chris and his wife both winning state bodybuilding titles (yes, really)
Plus… the guys guess Chris’s “Two Truths and a Lie,” dig into tattoos, childhood jobs, and the surprising way his podcast was born on a stair machine.
Timestamps
If you lead people, sell for a living, or want to grow into your calling — this episode is for you. Subscribe for weekly episodes that help you lead, sell, and build a business you’re proud of.