In this episode, we’re joined by Greg Pepitone, Associate Director at Tourism Economics, to unpack the findings from the groundbreaking 2026 State of the Industry Report presented by Northstar Meetings Group. For the first time ever, the report combines participatory and spectator sports tourism into one comprehensive analysis, revealing the full scale and impact of the industry — a $274.5 billion economic engine supporting communities, destinations, venues, events, and businesses across the...