I recently came across an article that gave me pause, “Why Data Breaches Don’t Hurt Stock Prices.” If that’s the case and if a breach doesn’t impact the sale of a company, does security matter?

So I asked the Inside Out Security Panel – Cindy Ng, Forrest Temple, Mike Buckbee and Kilian Englert.

They gently reminded me that there’s more than just the stock price to look at – brand, trust, as well as pending lawsuits.

In addition to these worries, proper breach notification is becoming a bigger responsibility. Is there a good or bad way to notify others about a breach? We discussed a controversial way a vendor disclosed their breach as well as some of the top stories of the week:

• Would you tell border patrol agents the password to your phone?
• This must be the year of mobile security
• S. Homeland Security employees locked out of computer networks
• Hacked audio recordings of conversations, passwords and docs