Secret Stash
Secret Stash
Justin Kan and Archie Stonehill
The Secret to Building Forever Franchises: Owen Mahoney
54 minutes Posted Jan 27, 2025 at 9:35 am.
Intro
Getting into gaming
What EA did right
Licensing and development costs
Poor man’s Hollywood
Distribution vs product
Nexon is misunderstood
EA’s 2 best M&A deals
The biggest M&A mistake
Forever franchises
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54:02
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Show notes
Gaming isn’t about blockbuster budgets or flashy graphics - it’s about fun. And somewhere along the way, we’ve forgotten that.
In this episode of Secret Stash, hosts Justin Kan and Archie Stonehill sit down with former Nexon CEO Owen Mahoney to unpack what’s gone sideways in the gaming industry and how to fix it. Here’s what you’ll hear:
⭐ How game development costs are driving up licensing deals
⭐ Why fun is losing out to graphics fidelity in a battle no one asked for
⭐ The ultimate debate between distribution vs. product
⭐ Owen’s two favorite M&A deals at EA (and the one mistake everyone should avoid)
⭐ How to build forever franchises instead of wannabe blockbusters
Owen calls it like he sees it, and the result is a refreshingly honest take on what gaming can and should be.
Read the highlights here: https://dev.stash.gg/blog/secret-stash-ep-7-owen-mahoney