Search as a Channel
Search as a Channel
MarketerFirst LLC
Front Door to Search
20 minutes Posted May 26, 2026 at 2:00 pm.
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Google's biggest Search update in 25 years isn't AI Mode. It's the new Intelligent Search box that reshapes the customer journey before users hit enter. We unpack why this is a structural shift for marketing leaders, who's most at risk, and the executive questions every brand should be asking now.