SCRS Talks
SCRS Talks
Society for Clinical Research Sites
Cultural Understanding in Clinical Trial Recruitment
19 minutes Posted Oct 27, 2025 at 12:00 pm.
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Show notes
Sit down with Kate Shaw, Founder and CEO of Innovative Trials, to explore how humanized, bespoke approaches are reshaping patient recruitment and retention in clinical research. Kate breaks down the difference between one-to-one, in-country support and automated recruitment systems, showing how local expertise and cultural understanding can dramatically improve trial outcomes. You’ll also hear how the Patient Support Center and dedicated patient navigators guide participants step by step, ens...