ScaleHQ Podcast
ScaleHQ Podcast
Sean Steele
90 — How this General Manager Grew Her Business 350% Through Product and Culture - Alena Smith
51 minutes Posted Sep 4, 2023 at 10:00 pm.
Alena’s story
The Axial business model
Differentiating on “how” you deliver, when you can’t on “the what”
What did Alena double down on to build a competitive advantage?
The importance and challenge of saying no to opportunities when scaling
Stepping back and letting your team find solutions
Figuring out what type of leader you want to be
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Show notes
When the growth in your business has stalled, it's time for new leadership and a new strategy. General Manager Alena was appointed and she tripled her business by doubling down on product and culture...
Axial Training's growth had stalled. But by appointing a new General Manager who had a vision for what the business could become, Axial had it's growth potential unlocked.
In the following 8 years, Alena Smith doubled down on product and culture, which led to 350% growth and material competitive advantages in it's market.
I don't know many owners who would be unhappy with those kinds of results from a General Manager they'd appointed!
This week, I interview Alena's to extract the lessons she learned in turning Axial around.
Here are the highlights of this week's episode:
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Watch or listen to full episodes on:
Spotify: https://loom.ly/NuK50WA
Apple: https://loom.ly/-oy8jL4
YouTube: https://loom.ly/u_vibuw
ScaleHQ website: www.ScaleHQ.com.au/90
Visit our guest:
LinkedIn: https://www.linkedin.com/in/alena-smith-02106541/
Website: www.Axial.edu.au
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