In this episode of SaaS Half Full, Lindsey Groepper speaks with Rashmi Vittal, CMO at Productiv.

A two-time SaaS CMO, Rashmi shares the lessons she’s learned when delving into your first 30 days as a company’s CMO. Whether you’re looking to become a CMO for the first time or are looking for a change, Rashmi shares valuable information about what you should uncover in the interview process, who you should speak with to set expectations, and how to create alignment amongst your new marketing team. Listen to the full episode to learn more about making your first 30, 60, and 90 days successful as a SaaS CMO.

Connect with Rashmi: https://www.linkedin.com/in/rashmi-vittal/

• Learn more about Productiv: https://productiv.com/
• Connect with Lindsey: https://www.linkedin.com/in/lindseygroepper/
• Learn more about BLASTmedia: https://www.blastmedia.com/
• Get your cocktail kit at www.shakerandspoon.com/halffull