Nuggets:

• Once you have ideas take action, always push the train forward

Action Steps:

1. Contact friends who might be interested in having some videos edited
2. Contact wedding or event videographers and hire them to do the editing
3. Consider/test pricing strategies
   1. offer free or $99 for a 60 second video teaser
   2. upsell to a $300-$500 3-5 minute video
   3. offer a rebate of $100-$200 for sharing on social with a link to your service
   4. find more partners and offer a subscription service to fans
   5. offer a number of credits per month that could be used for various concerts
4. Create a video editing course and have students edit videos for free that are shared socially to build your audience
5. Find an event or a venue that might be good for videos
   1. if enough fans buy in, then produce the first event (keep a production budget of under $10K)
   2. ask the venue to keep your equipment installed and sign them on as a partner

Follow through on these action steps and email us your results at [email protected]. You'll get exclusive access to a private Facebook group of action takers and one listener will earn a free mentorship call with our guest, and potentially, a business partnership.

Links:

• The Travel Secret (David’s company)
• Acadium (useful for finding digital marketing apprentices)

David Adler, Founder and CEO of The Travel Secret. David is a seasoned entrepreneur who has had extensive experience in travel, e-commerce, telecom, hospitality, and international business.

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