In this episode, I sit down with the one and only Frank McKinney—a full-send, purpose-fueled force of nature who’s built $50 million oceanfront mansions, finished 7 Badwater 135s (going for #8 this summer), written 9 books across 8 genres, and constructed 32 self-sustaining villages in Haiti through his Caring House Project.Frank calls himself a real estate artist.I call him a Renaissance Man on a mission for good.We dig into:The importance of personal branding and why you need to be unapologetically and authentically you Why mono-maniacal focus is a superpowerWhat it takes to run 135 miles in Death ValleyAnd why dragging a tire through Florida might be a spiritual experience🔥 Bonus: This episode is sponsored by us, Run from the Norm!Use code "FRANK" at runfromthenorm.com for free U.S. shipping, and we’ll also donate 10% of all sales through the end of the month (May 2025) to the Caring House Project.Come for the madness.Stay for the mission.Leave ready to build something wild.👉 Learn more about Frank at frank-mckinney.com👉 Grab your gear and support the cause: runfromthenorm.com #runfromthenorm #frankmckinney #badwater #badwater135  #caringhouseproject #ultrarunning #ultramindset #runningpodcast #itstimeforrecess #RFTN