Run a Profitable Gym
Run a Profitable Gym
Chris Cooper
The Secret Question That Unlocks Gym Growth: How Many Clients Can You Keep?
35 minutes Posted May 7, 2026 at 4:00 am.
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Does your gym really need more clients? What if you just kept current members longer? In this episode of "Run a Profitable Gym," host Mike Warkentin sits down with Two-Brain mentor Brian Foley, whose gym Activate has over 360 clients and 27-month average length of engagement. Brian walks through the full retention system that makes his client count possible, starting with marketing to the right avatar and running a No Sweat Intro that filters for fit. He explains how his team uses a weekl...