In this episode of Rooted & Reaching, Marty speaks with Ujaswin Jain, founder of NutriPop, to discuss Jain’s entrepreneurial journey of bringing a beloved Indian snack, popped water lily seeds, to health-conscious snackers in America. Ujaswin opens up about how his own fitness and nutrition journey sparked the idea to create a snack that hits all the cravings without the guilt. He shares what it was like leaving his corporate data analyst job, stepping out of his comfort zone, and chasing a dream that seemed impossible at times.
They also dive into what makes NutriPop special, its nutrient-packed profile, the fun of introducing something totally new, and the clever marketing moves that help it stand out in a crowded snack world.
RESOURCES
NutriPop: https://snacknutripop.com/
CONTACT
Martin Mechtenberg: https://www.linkedin.com/in/martin-mechtenberg-515a648/
Mentioned in this episode:
Proof of Concept Funding for South Bend & Elkhart Region