In this conversation, Liz and Kelly Cane of Moxie Creative discuss the importance of branding, website creation, and the pitfalls of DIY marketing. They emphasize the need for professional expertise in logo design and branding, as well as the significance of a well-maintained and updated website. The conversation also touches on the challenges and misconceptions faced by small business owners in the realm of marketing and branding.

Takeaways

• The importance of professional expertise in logo design and branding
• The significance of a well-maintained and updated website
• Challenges and misconceptions faced by small business owners in marketing and branding

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