Nate Andorsky is the CEO of Creative Science and author of "Decoding the Why."

On this episode of Groupthinkers, host Justin McCord visits with Nate about the principles of behavioral science and how to apply academic ideas into real life marketing strategies.  

Follow Groupthinkers on Twitter/Instagram @groupthinkers.

For more information visit rkdgroup.com/podcast.

Season 5 - Justin Wheeler thinks about agility in marketing

RKD Group: Thinkers, the nonprofit marketer's podcast, is a must-listen experience of thought-provoking content that inspires strategic decisions and insight on the industry.

Group: Thinkers brings together innovators and curators in nonprofit marketing, branding and direct response to tackle the major issues facing nonprofits today.