Meet Corin Dennison, Director of Global Profit Protection / Risk at Adidas. As an expert risk professional with an investigative mindset, Corin navigates the ever-changing retail landscape to facilitate safe trading while embracing consumer analytics and addressing the challenges of online fraud and physical violence against employees.Having transitioned from a head of corporate investigations role with a luxury retail brand to a director of profit, protection retail risk, Corin has developed a deep understanding of the importance of well-developed policies and processes. In this episode, you will be able to:* Discover the significance of well-structured policies and processes in achieving successful risk management.* Expand your perspective on risk to encompass beyond traditional back-of-house functions and adapt to the evolving landscape.* Uncover new digital risk management approaches in response to the growing trend of online shopping.* Grasp the power of consumer analytics for enhancing retail performance and driving sales.* Embrace a collaborative mindset, placing the consumer at the center of your strategies.If you enjoyed this episode, please let us know by subscribing to our channel and giving us a 5 star rating us on Spotify and Apple Podcasts.- - - - - -Hosted by: Christine McBride, RETHINK RetailProduced by: Gabriella BockResearch by Maggie Schwenn