On this week of Retention Chronicles, we’re joined by Brian Roisentul, Founder &amp; CEO of BSR Digital. Noah, Mariah, &amp; Brian discuss his background as a developer and how that led to a love of marketing, facebook ads and buying likes to boost posts, providing business results and leads, establishing 90 day goal plans to evaluate growth &amp; access accountability, building email marketing for a 7 figure brand, helping a fashion brand double revenue in 6 months, performing a deep dive into the ICP of a brand, helping merchants build their own app, bringing back existing customers for BFCM promotions, &amp; more!

Telling a story with multiple products in one marketing image with Cavelle Bieker (Marketing Manager, Pendleton)

Ecommerce brands are focusing on increasing customer retention. Join us as we discuss marketing, operations, and the customer experience with top DTC brands for real strategy around generating revenue, email marketing, social media, performance metrics, AI, customer communication, &amp; more in the Shopify ecosystem. 

Retention Chronicles is sponsored by Malomo, a branded order tracking platform improving the post-purchase experience. Be sure to subscribe &amp; check out gomalomo.com to learn more. Retention Chronicles is hosted and produced by Mariah Parsons.

Anchor (from Spotify)

Retention Chronicles

Optimizing product portfolio & sunsetting underperforming scents with Dr. Squatch’s Emily Straus (Sr. Manager, Integrated Marketing) & Mason Montgomery (Associate Director, Product Development)