<p>On this episode of Retention Chronicles, we welcome Noah Rahimzadeh to chat! Mariah and Noah chat through BeReal and how brands are experimenting with it, B2C and B2B marketing strategies on TikTok, and the BFCM holiday rush in ecommerce.</p><p>Be sure to subscribe to our pod to stay up-to-date and checkout Malomo, the leading order tracking platform for Shopify brands at <a href="http://gomalomo.com">gomalomo.com</a>.</p>

Aaron Schwartz (Loop): The consumer has been trained to look for pitfalls while buying

Ecommerce brands are focusing on increasing customer retention. Join us as we discuss marketing, operations, and the customer experience with top DTC brands for real strategy around generating revenue, email marketing, social media, performance metrics, AI, customer communication, &amp; more in the Shopify ecosystem. 

Retention Chronicles is sponsored by Malomo, a branded order tracking platform improving the post-purchase experience. Be sure to subscribe &amp; check out gomalomo.com to learn more. Retention Chronicles is hosted and produced by Mariah Parsons.