On this episode of Retention Chronicles, Brian and Mariah get each other's opinions on;<ul><li>If a sales representative offering a gift card is an effective outbound strategy</li><li>Being a high LTV customer by subscribing to various brands (or not)</li><li>Disney adults and the business strategy behind theme parks</li><li>Influencers turning their audience into buyers</li><li>The Attentive x Loop integration</li><li>The competition between TikTok and Instagram.</li></ul>Be sure to subscribe to our pod to stay up-to-date and checkout Malomo, the leading order tracking platform for Shopify brands at <a href="https://gomalomo.com/#entry:2@1:url">gomalomo.com</a>.

Andy Warren (Tomorrow Agency): There’s a gap between customer expectation and merchant expectation

Ecommerce brands are focusing on increasing customer retention. Join us as we discuss marketing, operations, and the customer experience with top DTC brands for real strategy around generating revenue, email marketing, social media, performance metrics, AI, customer communication, &amp; more in the Shopify ecosystem. 

Retention Chronicles is sponsored by Malomo, a branded order tracking platform improving the post-purchase experience. Be sure to subscribe &amp; check out gomalomo.com to learn more. Retention Chronicles is hosted and produced by Mariah Parsons.