Show notes
Nick is MIA but retail is in full swing early in the year, and Alicia and Andrew break it all down. Bye Bye Baby Brouhaha Continues:Bye Bye Baby acquired by Beyond (Bed Bath & Beyond’s parent company).Plans include tokenizing part of the brand’s IP (yes, blockchain babies 😳), launching standalone stores operated by Kirkland’s, and building a blockchain ledger called "Life Chain" to track life events like birth and medical records.Hosts’ take: “Did someone get high and think this was genius?”Alo Yoga Meets Roblox:Alo launches an immersive wellness space in Roblox with NFC-enabled in-store stickers unlocking virtual rewards.Great experiment in blending digital + physical experiences, but who’s actually visiting—Gen Z shoppers or just curious Roblox wanderers?Tariffs, Tariffs Everywhere:New tariffs on Chinese goods stir chaos—higher prices, confused brands, and frustrated consumers.Hosts discuss ripple effects on brands like Temu and Shein, plus potential global backlash against American-made products.Timestamps:[[[[[



