In this episode of the Restoration Today Podcast, Michelle sits down with <a href="https://pauldavis.com/" rel="noopener" target="_blank">Paul Davis</a> COO Mike Hopkins. He has been in the franchise world for some time, and part of Paul Davis since 2015.
Michelle and Mike talk about the landscape of today's restoration industry, what it takes to stay competitive as the industry continues to consolidate, the importance of pricing feedback to influence Xactimate pricing, and what Mike foresees ahead for our industry.

Founded by a War Hero: Woodard Cleaning & Restoration Celebrates 75th Anniversary

Restoration Today is a video and audio podcast covering everything restoration-related. Every week, Michelle Blevins sits down with an industry peer – a contractor, a colleague, a supplier, an innovator, an insurer, etc. Every conversation will cover the hottest topics in today’s restoration industry – going beyond fire and water damage restoration and diving into topics like M&amp;A, company culture, hiring and recruiting, innovations in restoration, and tools of the trade. Plus, there will be some guaranteed laughs and heartfelt moments.