In this episode we hear from Magna Global's Paul Chatwyn-Ros, about how data informs trading, the OOH campaign he's most proud of buying, and how we can all get a little bit better at negotiating.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Susan Kingston Brown: Futureproof

Rapport is an Out-of-Home (OOH) specialist born out of creativity, client-service and business know-how. Join us each week as we explore these values with individuals from our global network and the wider marketing industry. They say business isn't personal, well ours is. Made by RapportWW. Hosted on Acast. See acast.com/privacy for more information.