QSR Uncut
QSR Uncut
QSR magazine
Cinnabon Makes a Big Beverage Move, with Chief Brand Officer Urvi Patel
32 minutes Posted Jul 23, 2026 at 2:00 pm.
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Show notes
One of the country’s most-iconic treat chains recently rolled out Seattle’s Best Coffee as it looks to compete more aggressively for high-frequency beverage occasions and evolve beyond traditional indulgence moments. We’ll explore what that means for Cinnabon, how it’s innovating overall to meet the customer where they are, and what’s next for a chain that added more than 300 stores nationwide last year. And be sure to register for our QSR Evolution Conference in Atlanta to learn from and net...