Mommy Bloggers: Stereotypes, Creativity and Engagement as Maria speaks with Holly Pavlika, the Senior VP of Strategy at Collective Bias and founder of MOMentum Nation. Holly discusses the stereotypes of Mommy Bloggers and how she is not really the pony tail, yoga pants-wearing woman of our imaginations, howbloggers spend a ton of time on other social channels more than linking back to their own site and offers herstandout moments of 2013 from a marketing to women perspective?

Momarchy: Why Moms Rule the World

Purse Strings, with Maria Reitan, of TopSail Strategies, is a program focused on marketing to women. Why Women, you ask? Women are the powerful majority in this country, comprising 51% of the population and they are in charge of 80% of all spending, and this number continues to grow. Therefore, as marketers, business owners and advertisers... we need to pay attention to her. Purse Strings will help you not only pay attention, but will also allow you to listen and react.Start Your Free 14-Day Free Trial of The Buzz CRM - https://thebuzzcrm.com/