Maria is joined by Renita Van Dusen, Founder and CEO of Affina, a strategic design firm that specializes in marketing to women. They discuss the influence of design on women and the three top tips Renita has for companies seeking to market to women.

Marketing to Mom

Purse Strings, with Maria Reitan, of TopSail Strategies, is a program focused on marketing to women. Why Women, you ask? Women are the powerful majority in this country, comprising 51% of the population and they are in charge of 80% of all spending, and this number continues to grow. Therefore, as marketers, business owners and advertisers... we need to pay attention to her. Purse Strings will help you not only pay attention, but will also allow you to listen and react.Start Your Free 14-Day Free Trial of The Buzz CRM - https://thebuzzcrm.com/