One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that while our products might be different or our tools and platforms might change, all of our core business foundations and fundamentals are not changing.
And that's exactly why I wanted to share this short clip from the archive, something that I think is worth revisiting because the takeaways still hold true today.
Maybe listening will spark an idea or help you take action on a decision that you've been sitting on. Really, the goal here is to help you take your next intentional step in business. That's what I want for you.
Enjoy this clip!
You can listen to the full episode here: http://prooftoproduct.com/256
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Paper Camp Scholarships are now open!
Scholarship applications for round 48 of Paper Camp are now being accepted through Friday, August 7, 2026 at 5pm Pacific Time! You can learn more about our scholarships and submit here: https://www.prooftoproduct.com/scholarships
