Our Key Takeaways: Be mindful of how you spend your attention and consider the concept of attention units. Understand the difference between focused attention and rote activity and strive for a state of flow in tasks that are important to you. Recognize the impact of switch costs and the importance of reducing distractions to improve attention and productivity. Conduct an attention audit to identify areas of wasted attention and find ways to be more efficient with your attention. Prioritize sleep and self-care to optimize your attention and mental energy. Performing an attention audit can help identify where attention is being wasted and prioritize what truly matters. Saying yes to everything can lead to a lack of focus and productivity, so it's important to make choices based on what is truly important. Outsourcing tasks can free up attention units and allow for more efficient use of time. Multitasking can be both a stressor and a hindrance to productivity, so it's important to find the right balance. Writing down ideas and using tools to optimize productivity can help manage attention effectively.Chapters:More of Project Rookie:ProjectRookieReferenced in the Show:Why our attention spans are shrinking, with Gloria Mark, PhD (apa.org)Owen Kattenbraker (@okatt_fitness) • Instagram photos and videos