Show notes
Why do so many Agile transformations fail, even when teams follow every process?In this episode of the Productized Podcast, host Pedro GanƧo sits down with Ben Maynard, Agile coach, leadership expert, and founder of Sheev, to explore the missing ingredient in most product organizations: purpose.Ben shares his deeply personal journey, from overcoming early life challenges to coaching leaders across the globe, and explains why methods alone wonāt drive real change. Together, they explore how aligning teams around shared meaning leads to better collaboration, faster decisions, and more impactful products.Whether you're navigating Agile transformation, trying to motivate a burned-out team, or redefining leadership in your company, this conversation will give you the clarity, and humanity, you need.š What youāll learn:ā”ļø Why product teams feel misalignedāeven with Agile in placeā”ļø How to bring purpose back into product workā”ļø The problem with over-relying on frameworks and canvasesā”ļø How AI fits into purpose-driven collaborationā”ļø Practical leadership tips for creating ācontexts of careāšÆ āLess method. More meaning.ā Thatās the mindset shift Ben says we all need to make.Chapters:02:18 Ben Maynard's Unique Journey and Background05:14 The Importance of Personal Development and Sharing Experiences07:41 Common Themes in Product Management Conversations10:39 Podcasting Formats: Solo vs. Interviews14:07 The Motivation Behind Starting a Podcast17:03 Transitioning from Traditional Banking to Agile Practices19:46 Challenges in Agile Transformation24:51 Key Differentiators in Successful Organizations27:45 Aligning Teams Around Purpose30:12 The Importance of Repetition in Communication32:42 Creating Context for Meaningful Work35:52 The Role of Purpose in Adversity37:30 AI's Impact on Agile Product Development46:08 Integrating Purpose and Agile MethodologiesWhere to Find Ben: https://www.linkedin.com/in/benmaynard-sheev/ Sheev: https://sheev.co.uk Product Agility Podcast: https://productagilitypod.co.uk Where to find Pedro: https://www.linkedin.com/in/pedroganco/ š Mark your calendars for Productized Conference 2025! Join us for the 10th edition of this premier event, where product management leaders from around the world gather for insightful talks, networking, and celebration. Tickets are already availableādonāt miss out! Get your tickets now: https://www.productized.co Where to find us:JOIN THE COMMUNITY š http://bit.ly/3aMvWn2 Website: https://productized.co/ LinkedIn: https://www.linkedin.com/school/productized Instagram: https://www.instagram.com/productized.co/ Meetup: https://www.meetup.com/pt-BR/Productized/
