In this episode of Product Coffee, Kenan, a seasoned entrepreneur with a rich background spanning from traditional Chinese medicine to technology, shares his unconventional journey into the world of startups and product management. Initially starting in the health and wellness space, Kenan co-founded Unified Practice, an EHR tailored for Chinese medicine, driven by personal frustration with existing systems. Now, as the co-founder and CEO of AlignWith, he discusses the challenges of managing product teams and go-to-market strategies, the importance of creativity in product development, and the role of customer support in product teams. Kenan emphasizes the value of preparation, the significance of having complementary skill sets in a founding team, and shares insights on allowing personal interests and professional endeavors to inform each other for better problem-solving and innovation.Kevin Gentry on LinkedInKenan Akbas on LinkedInTry AlignWith at www.alignwith.ioFollow us on LinkedIn, Instagram, or X & check out our website @ productcoffeepodcast.com ☕️