Stonesword Games’ latest title - the feudal Japan themed Senjutsu - hit Kickstarter with a bang last year, raising around almost a million pounds in the process. In this episode, I talk to the company’s two founders - James Faulkner and Paul Allen - and discuss the multiple strategies they used to drive this success, including: diligent historical research, endless testing and focusing on the power of good advertising over the world of BGG and content creators.
<ul>
 <li>Stoneswordgames.com</li>
 <li>Senjutsu late pledge:<a href="https://senjutsu.backerkit.com/hosted_preorders">https://senjutsu.backerkit.com/hosted_preorders</a></li>
 <li>Daimyo, Battle For Japan Signup: <a href="https://bit.ly/3NQQYkP">https://bit.ly/3NQQYkP</a> (Game Designed by Martin Wallace, Launching Oct 2022)</li>
</ul>

Mike Bonet - Podcaster

Producing Fun is about what it really takes to get a tabletop game published: and the many different people involved in its journey from mind to table. 

It's hosted by me - James - and each episode I'll be talking to someone about their particular place in tabletop game industry. I’ll be asking them your questions, learning more about who they are and their unique perspective on what makes games great: Not only as clever designs but as thoughtfully crafted products and, even, works of art.