Today I’m talking about hosting a podcast that supports your business. As I approach 100 episodes of Process to Profitability, I’ve talked to a lot of people about why I started a podcast and how I run it while still maintaining my service-based business. Podcasting has become the main way I create content to support my business, so today I’m sharing how I got started, how my podcast grew, and what you should consider if you want to start a podcast of your own.
Topics Discussed:
- My podcast journey
- Balancing podcasting and business
- How I find guests for the show
- Why I record solo episodes
- Tools I use for my podcast
- My step-by-step podcast process
- Resources I recommend if you’re considering starting a podcast
Resources Discussed:
- Zoom for recording
- Blue Yeti microphone
- Adobe Audition for editing (others use Garage Band)
- Audio Jungle for music
- Libsyn for hosting
- ID3 Editor for tagging finished files
- Profitable Podcast Plan from Kinsey Roberts
- Rachael Jamison, my podcast editor
Action Steps:
- Apply to be a guest on another podcast to see if you like the medium
- Brainstorm ideas for your podcast that support your business and stand out
- Research starting a podcast to make sure you have everything in place before you jump in
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Elevate Your Practice is hosted by Samantha Mabe of Lemon and the Sea
