Private Equity FunCast
Private Equity FunCast
Jim Milbery and Devin Mathews
Everything you wanted to know about data lists -- but were afraid to ask
47 minutes Posted Feb 17, 2022 at 3:07 pm.
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In this week's episode, we are talking with Pam Lang, CEO of Xcelerated Data, a company that focuses on fixing data quality problems leading to better decisions in your marketing organization.   Pam explains compiled lists, hotlists, the differences between consumer lists and business lists, and SIC codes versus NAICS codes.