Show notes
There’s a lot of advice floating around about whether or not you really need a niche as a designer. Maybe you’ve heard people say, “You don’t need to niche, just focus on your style,” or “You don’t need to niche, just find your audience.” Here’s the truth: That IS niching. In today’s episode, I’m breaking down why choosing a niche isn’t about limiting yourself—it’s about giving yourself a clear path forward. If you’re tired of feeling stuck, unsure of where to find clients, or unclear about y...

