There’s a secret apartment on the 30th Floor of Amazon’s Day One building in Seattle.

We’ve wanted to get inside for months.

This week, we finally did.

What Alexa can learn from a heart attack on the moon

It started with books. Today, Amazon is transforming virtually every facet of the American consumer economy. Primed explores what happened when Amazon set up shop in Seattle, what might be in store for its next headquarters, and how this iconic company is changing life as we know it.