You have the same voice all the time, but your tone changes. You might use one tone when you’re out to dinner with your closest friends, and a different tone when you’re in a meeting with your boss.
And this applies not only to verbal communication but also written communication.
To learn more on the topic I am speaking with Lenka Stawarczyk on how to create a Brand Tone of Voice Manual. Lenka is a seasoned marketer helping B2B businesses with their branding, messaging, and UX writing. Not to mention mentoring and empowering women at #holkyzmarketingu.
During this event we will cover important topics:
<ul>
 <li>🎙 Why and when should you create a Tone of Voice manual?</li>
 <li>😌 How to collect infomation about and from your users?</li>
 <li>📕 What should be included in the final document?</li>
 <li>✅ What are some good examples to follow?</li>
</ul>

🕵️‍♀️🔬User Research for Marketers

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