Show notes
Are you marketing with a purpose
or simply practicing random acts of marketing? If you don’t have your personas,positioning and purpose clearly defined it’s most likely the latter. JoinPragmatic Marketing instructors Mark Stiving and Jon Gatrell as they discusshow these three P’s represent some of the most important parts of marketing.Then listen in as they dig deeper into personas: how buyer and user personasdiffer, and what you can do to jump start your persona creation efforts.
