In Pricing and Corporate Strategy, Tim J. Smith, Ph.D. will share how leading firms are integrating different pricing and price management techniques throughout the corporation to maximize both growth and profitability. We will discuss the culture, structure, and process for getting pricing done right. Pricing and Corporate Strategy will clarify the areas where technology can accelerate progress and where managerial judgement calls are fundamentally required. Presented by: Tim Smith, Ph.D., CPP