We discuss how Brendan grew his follows and how one’s message translates into influence across the board as well a how to target a message that will gain willingness, at the ready, help from other supporters and more.

Chapter 2:Target Your Audience

This resource continues Ron Hunt and Art Ware teaming up to present a different facet of the “Growth Mindset”. With this discussion we use Brendan Kane’s book “One Million Follows” as a matrix to frame out our frequent discussions. Podcast Handles: Ron as the “Growth Mindset Guru and me as PowerWise thinking.