Joy Howard is the founder of Early Majority, a new women-led, membership-based outdoor brand, and community. Joy's career has spanned across different industries, from being a full-time musician in the indie-rock band Seely to marketing, working for iconic brands such as Coca-Cola, Converse, Patagonia, and Sonos. As always, the dots always connect, and during the pandemic, Joy turned towards entrepreneurship and launched Early Majority, an environmentally conscious membership-based outdoor brand with a crypto and NFT angle. This podcast episode will highlight her unique entrepreneurial journey from music towards marketing and community, and her experience as a female founder.