In this week's episode I am pleased to speak with my good friend and master storyteller Jessie Sternthal. 

Jessie is no stranger to crafting positive narratives both around the big brands she works with and the little stories of her everyday life (they don't call her StoryGirlJess on Instagram for nothing.) With 17 years of ad campaign ideation and writing for brands like Air Canada, Weight Watchers, Imax, Reitmans & Liberty Yogurt under her belt, she's honed a skill that allows her to see most situations through a positive (and insightful) lens.

As a Montrealer, Concordia & Humber College grad, Jess has worked as a writer and creative director in ad agencies in both Toronto and Montreal and has made her parents proud with several advertising awards including the IDEA awards, Marketing awards, Canada Cannes Young Advertising Festival, Interactive media awards and The Cassies. She's also an avid spinner, runner, car singer and was once a terrible waitress. (True story.)

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