Show notes
Why Email Marketing the best ROI of any marketing channel
- Internal vs External
- You own this list, not Google or Facebook who will hold you hostage
- Less than $200 per month for the software
Learn all the Do's/Don'ts
- Do ask for permission
- Don't spam
- Do create something helpful and valuable content
- Don't shill too much or hammer "Make Appointment Now" call to actions
- Do use patient testimonials & social proof
- Don't assume patients know the all care you provide
To learn more about how to grow your practice, check out more episodes of Podiatry Marketing at https://podiatry.marketing

