Podcast – White Hat Crew
Podcast – White Hat Crew
Antone Roundy
Why You Need to Know "Irrelevant" Things About Your Target Market
3 minutes Posted Jan 6, 2011 at 3:24 pm.
0:00
3:33
Download MP3
Show notes
To write persuasive sales copy, you need to know your target market. Obviously, you need to know how your product can help them. And it clearly helps to understand their deeper reasons for wanting the solutions your product offers.
But to maximize sales, you also need to know things about them that have nothing to...
[read more]