Maybe you’ve wondered where this 24/7 live stream phenomenon came from. Maybe you’ve never heard of every uni student’s constant study buddy. It’s a story that’s a little more complicated than you might think.

Sources:

Alexander, J. (2020, February 24). YouTube briefly terminated a popular live stream channel, creating one of the longest videos ever. The Verge. Retrieved from https://www.theverge.com/2020/2/24/21150488/chilledcow-lofi-hiphop-livestream-youtube-termiantion-vod-anime-study-girl

Bromwich, J. E. (2018, May 3). Pirate Radio Stations Explode on YouTube. The New York Times. Retrieved from https://www.nytimes.com/2018/05/03/arts/music/youtube-streaming-radio.html

Houghton, B. (2019, September 24). 5 Big Takeaways From IFPI’s Music Listening Report 2019. Hypebot. Retrieved from https://www.hypebot.com/hypebot/2019/09/5-big-takeaways-from-ifpis-music-listening-report-2019.html

Winkie, L. (2019, March 25). How 'Lofi Hip Hop Radio to Relax/Study to' Became a YouTube Phenomenon. Vice. Retrieved from https://www.vice.com/en_au/article/594b3z/how-lofi-hip-hop-radio-to-relaxstudy-to-became-a-youtube-phenomenon