How do you come up with an idea for a startup? We find out one way in Episode 16 of the Planetary Potential! The Planetary Potential is hosted by Andrew P. Rowan and is recorded on location. This is Episode Sixteen of Season One which features 20 episodes with a common theme of Peru. For a transcript of this episode, head over to https://andrewprowan.com/episode-16-of-the-planetary-potential-with-paola-mego/. For exclusive bonus content, including extended versions of this and other interviews, head over to https://www.patreon.com/planetarypotential--- Send in a voice message: https://anchor.fm/planetary-potential/message